de Selby Press

 

de Selby Press

De Selby brand mockup

For a new small press named after a fictional medieval philosopher and alchemist, the concept behind this identity was to create the ambience of an esoteric secret society, communicating in a playful manner the brand’s values of individuality and exclusivity.

The icon, based on a mathematical symbol, has been adjusted to subtly imply the acronym D S P. In application, the symbol is frequently used alone, without text, adding to the sense of mystery. The letterhead is designed so that when folded in a standard envelope, only the logo is initially visible.

Client: de Selby Press